Blog
Does Your Business Need An App
Sounds like a simple question, however, with everyone jumping on the mobile application bandwagon it is important to assess if this is the right…
- October 6, 2019
Blog
Why Luxury Brands Should Target Younger Gen?
A top management team of a leading luxury brand asked me recently whether or not they needed to address millennials. Since most of their current…
- October 2, 2019
Blog
How to do Business in China?
China and its big-spending 1.3 billion citizens continue to represent a lucrative market for brands and marketers. However, finding success in China can be challenging.…
- August 19, 2019
Blog
Why Businesses Outsource Their Marketing
As an established digital marketing agency in Kuala Lumpur, Malaysia, we often speak to clients about the benefits of working with an agency vs setting…
- July 19, 2019
Blog
How Luckin Uses Technology and Marketing to Challenge Starbucks
Luckin Coffee, was incorporated just two years ago in June 2017 and began operations in October of that year. In that 18 months since then,…
- June 3, 2019
Blog
How Technology Impact Marketing
Technology and marketing is literally inseparable. Technology has brought a huge change to the culture and communication between human. The way we receive information is…
- January 28, 2019